The following report will provide a detailed outline of what was accomplished in our second month of campaign managment for your brand. Included you will find information regarding the campaigns we launched, the various data that was used to distribute the campaigns, and an analytics review the results of our second 30 days of distribution. Additionally, we will review our strategy and projections for the coming months. Once you have had a chance to review this information please select a date and time that works best for you and we can address any questions you may have. Thank you and we look forward to hearing back.

OVERVIEW

Campaign 2 Analysis and Changes
Implementation and Onsite Changes
Campaign Distribution and Trends
Future Projections and Exposure Estimates
Appointment Scheduling and Invoice Download

Social Media / Online Advertisement

Our team has integrated Google Analytics, SEMRush tracking, and Facebook Pixels into your website www.unfotreatment.com. These programs allow us to gather as much data as possible about your brand, potential key words, and most important information regarding audience targeting. The Facebook pixel allows us to measure results from the campaigns we ran over the past 30 days. By referencing this information our team was able to create our first audience set using ‘Power Editor’ Facebooks campaign distribution API.

We used the data from our first campaign to adjust and direct a wider audience base for our campaign redesign. While the results we achieved in campaign 1 (month1) were great, we wanted to test out a few other audience variances.

Below you will see screenshots of the various distribution styles we used for campaign two. We worked directly with Sophie to target a different audience which allowed us to broaden our targeting setting. At first, this campaign was trending reasonably well, but after roughly one week we noticed it stagnated with only 70 landing page views in the same duration that our initial campaign was receiving about 130.

Given our outlined budget my team wanted to continue working with the initial campaign. This is not because campaign two wasn’t showing promising results, but our goal in these first three months is primarily to generate relevant traffic to the site and as much of it as possible.

We are doing this so overtime we will be able to broaden our target settings and create organic communication tools that cost you little to nothing to distribute information through. The name of the game is brand awareness.

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THE NUMBERS

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We almost doubled our website views and overall engagement from last month using the same budget. You’ll notice a drop after the 15th. This is because our budgeting is from the 15th - 15th. Overall, we experienced an almost 90% increase from last months trends.

While we will continue to test new audiences, create new campaigns, and optimize our distribution, the proof is below. We are heading towards truly effective campaigns that will find those who need UNFO most.

These numbers are 2x what UNFO-MED.com received based on our 3rd party tracking.

Above you can note the age and gender distribution which we weighted towards women.

THREE NEW FORM SUBMISSION!

MOVING FORWARD

We are excited to report these results. As expected we increased our overall engagement 2x based on our first month results. We will launch one more campaign this month and adjust all three and the end of that period. I believe we still have a lot of work to do, but if we continue at this pace we will definitely start to see more and more relevant individuals finding the brand.

This month we will spend a little time optimizing the site and submitting to Google. While I highly recommend starting some SEO and general blogging, I believe these small moves will benefit Maple Medical tremendously.

SCHEDULING & INVOICE

Thank you for your time! Please select a time that works best for you and we can review this information in detail together and address any questions you may have.

Please click the button below to download this months invoice. Previous invoices are available upon request. Please allow 24 hours for any office inquiries.

INVOICE