Indy E CIGS

SEARCH ENGINE OPTIMIZATION +

Indy E Cigs is a major distributor of vape products in the midwest. Based in Indianapolis, the brand consists of 14 locations, 1 website, and one wholesale distribution center. 

We were brought on in an effort to harmonize all moving pieces of the brand's online presence. Our primary goal was to increase relevant search results for virtually all major Vape keywords and phrases. Additionally, we were enlisted to optimize the brands e-commerce site and resolve several major on-page issues. 

In 4 months we increased search page rankings for 5 broad phrase matches by 6 pages (page 9 to page 3). Our team held regular training sessions with store managers to optimize their online behaviors and resolve prior Google Flags the company had due to improper meta-tag processes. 

By month 6 of our process, the brand had 10 major broad-spectrum phrases. Additionally, we resolved over 70 on-page issues and restructured their entire e-commerce platform. We coordinated over 60 blogs and distributed them to HPR websites, and conducted several major competitor analysis'. 

In our time with the brand we managed and updated 50+ location directories and saw an overall increase in retail traffic by 22%. Additionally, the brand now ranks on page one for the vast majority of relevant keywords and phrases.